Showing posts with label Comscore. Show all posts
Showing posts with label Comscore. Show all posts

Saturday, March 13, 2021

ABS-CBN TFC Selects Comscore as First National Television Measurement Provider

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, today announced an agreement to provide The Filipino Channel (TFC), the home of Filipino stories and flagship channel of leading Filipino media and entertainment company ABS-CBN International, with national TV measurement.  

This multi-year agreement, which names Comscore as TFC’s first third-party measurement provider, marks a significant milestone for the network. Under the agreement, TFC will have access to Comscore’s best-in-class national TV measurement to plan, transact and evaluate their audiences for programming analysis and in driving ad sales.  

Prime Video Doubles Down on Young Adult Programming with Biggest-Ever International Originals Slate Following Global Breakouts Off Campus, Culpables and Maxton Hall - The World Between Us

Obsessed Retreat: Class of '26 in Germany unveiled an ambitious wave of upcoming YA International Originals from Spain, France, Germany,...